604media blog

Apple, you need to step up your marketing game!

March 27th 2009 | posted by tim addthis

iphone-headphones-560x335

It could just be that I’m the only person in the world that didn’t know about this, but the microphone on the 3G iPhone headphones is also a multi-function button!!! That just blew my mind.

I’m a self-titled Apple geek, so I’m surprised I am just learning about this now, after having my iPhone for 8 months! All I can say is Apple really needs to step up their marketing game and advertise these little features – it would help improve their public perception in the wake of recent negative press surrounding features missing from the iPhone.

bottom image